Positioning your brand on the slopes is a great way to grab people's attention and make an impression. In today's digital world, it's more important than ever to choose the right media environment. We see a big trend that international brands are increasingly looking for custom-made ads to build emotional connections with their target groups.
It's no surprise that more and more brands are focusing on the experience factor to reach their target groups emotionally. At Alpdest, we get that traditional advertising isn't always enough to make a splash. That's why we focus on investing in new, customised solutions that go way beyond just advertising space.
Our 360° marketing approach combines outdoor advertising with experiences and creative touchpoints to create brand landscapes that really stick in consumers' minds. This makes advertising not just visible, but tangible too.
Every point of contact along the customer journey at the ski resort becomes part of an unforgettable holiday experience. From skiing on beautiful slopes to a break in a mountain hut or the view of a striking branding in the heart of the slopes.
The mix of mountains emotional experiences and customised advertising solutions gives brands a one-of-a-kind chance to position themselves in a genuine way. In an environment that blends lifestyle, nature and adventure: Here advertising isn't just noticed, it's also emotionally deep connected.
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